The Mio Story
How We Started
Mio was founded by Lizzie King in 2007, born from her deep passion for interiors and fashion. What began as a personal endeavour - creating bespoke clothing and curtains for herself and friends, soon blossomed into a thriving business. As word spread, demand grew, and Mio evolved into a full-scale interiors company, providing exquisite designs and custom-made furnishings for hotels, restaurants and private residences across the UK and beyond.
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Under Lizzie’s expert guidance, her dedicated team transforms spaces of all sizes, from charming countryside cottages to grand estates, with bespoke designs that reflect elegance and individuality.
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Building on her love for both interiors and fashion, Lizzie’s latest venture, Mio Boutique, brings together carefully curated fashion, luxurious fabrics, unique gifts and more. Nestled in the heart of the market town of Warminster in Wiltshire, our stunning boutique offers a warm and inviting shopping experience.
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At Mio, we pride ourselves on forging lasting connections with our clients, ensuring they return time and time again for timeless design, exceptional craftsmanship and unrivalled service.
Empower
Growth
Our Founder - Lizzie King
From a young age, my love for fashion and design was undeniable. On many Friday evenings, I would whip up a new skirt in just an hour, simply because I wanted something different to wear that night. Before long, I was making clothes for friends, then customers, creating everything from simple skirts to intricate bridal gowns.
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One particularly memorable bridal gown required an enormous amount of fabric - so much that, to my horror, a massive spider suddenly emerged and ran across my chest! In sheer panic, both the dress and the spider went flying across the room. That moment aside, my love for design only grew stronger.
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It wasn’t long before I turned my hand to curtain-making, and just as before, demand quickly followed. Friends became customers, and what began on small dining tables and the floor soon needed a proper workspace. First, a garage workshop, then a charming converted pigsty, then an industrial unit, a rural retail unit, followed by our first boutique in a rural barn conversion, and finally, a beautiful retail space where Mio Interiors and Mio Boutique now thrive.
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More than two decades later, my passion for fashion and interiors is as strong as ever. I still love every aspect of design and production, from the initial spark of inspiration to seeing a space or an outfit come to life. Whether it’s styling a home or curating the perfect wardrobe, I’m dedicated to helping others express themselves with creativity, elegance, and authenticity.
Our Home - 10 East Street
Nestled in the heart of Warminster, 10 East Street is home to Mio Interiors and Mio Boutique. Warminster is an historic market town in south-west Wiltshire on the western edge of Salisbury Plain and on the edge of the Cranborne Chase and West Wiltshire Downs area of Outstanding Natural Beauty. We are conveniently located on the main high street, with plenty of town centre parking for our visitors.
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Surrounded by artisan shops, high-street staples, bustling cafés and restaurants and stunning countryside, 10 East Streets offers a stylish presence that naturally draws you in. Step inside, and you’re welcomed by vibrancy of colour and the elegant aroma of sophisticated scents, setting the tone for a space that feels both calm and luxurious.
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With warm golden accents and rustic touches, the interior is a seamless blend of chic design and cozy charm. Carefully selected fashion, fabrics and gifts fill the space with each piece chosen to feel fresh, unexpected, and beautifully unique. And, of course, you’ll find all of this at refreshingly affordable prices.
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Come and experience 10 East Street for yourself - a place where style, comfort and inspiration come together. You might just find something truly special.
